How To Create and Market Your Own Group Coaching Program

Have Greater Impact And Transform More Lives With Your Very Own Group Coaching Program

Group Friends Video Chat Connection Concept

The Benefits

  • Impact more lives
  • Get better results for your clients
  • Work with more people but with less stress
  • Provide coaching, training and accountability

What is it?


Online reading based course with 6 modules, workbook and checklist.

Who is it for?


New or Established coaches/consultants/trainers who's had a business for years but not gained traction or is somewhere in between.

How does it work?


You get access to the online authority dojo which you can access 24/7/365. Download and print the workbook and work though the modules.

Why do I need this?


So you can work less but impact more lives and get better results for your clients and earn more in the process.

What Problem Does It Solve?


Coaches/Consultants know that its hard to thrive unless you have 1:1 clients. But the problem is:


  • You can only serve so many people at a time
  • There is a constant churn to find your next client
  • You have to work longer to earn more but then become busy being busy.
  • 1:1 coaching isn’t for everyone
  • 1:1 can be too expensive for many people. 

Why Group Coaching?


Group coaching is a win for your business and a win for your customers.


Group coaching is a popular solution because it can achieve greater impact more quickly and at a lower cost than one-on-one coaching. Of course, some clients will always prefer the undivided personal attention of a coach. But others will be excited by the idea of participating in group coaching sessions with you and their peers.


Group coaching works because it leverages the untapped wisdom and support of its members. It achieves powerful results by taking people from point A to point B with a clearly defined outcome.


For you as a business person, group coaching programs will help you expand your reach, so you'll be able to help more people from all over the world. 


Group coaching can also transform your business. If you’ve been a one-on-one coach or consultant, then you know there is a limit to the amount of revenue you can attract. By offering a group coaching program, you can convert your existing business model and stop trading time for money. It puts technology to good use, and its format appeals to those who otherwise wouldn’t opt for ‘traditional’ coaching.


Learning Objectives:

This course will take you step-by-step through the creation of your own group coaching program. You’ll define exactly who you want in your audience, choose the best theme to help them, plan your course structure and delivery methods, and decide on your content. By the end of the course, your program will be ready, and you’ll have a marketing plan in place to sell it. In this way, your business can benefit by integrating group coaching programs into your product mix and you can get on helping more people. 


By the time you complete this course, you'll be able to:

  • Decide how group coaching will benefit you and your audience and set clear business goals for your group coaching program
  • Identify your target audience for your program and their main challenges as they relate to your area of expertise
  • Pick a theme for your group coaching program that will focus your audience on tackling a key challenge and identify the outcome, benefits, and topics that will bring them to resolution
  • Design a structure for your group coaching program that gets the best results for group members and is profitable for you 
  • Choose the best delivery method for your target market and decide how people will communicate with you and with each other to get the best results
  • Create the content and support materials you and your group members need to run a successful coaching program
  • Apply group coaching best practices to build trust and create an environment where your members feel safe, supported, and motivated
  • Plan the specifics of different types of live group sessions and deal with common pitfalls that may arise in your group coaching
  • Set up the basics you need in order to market and sell your group coaching program
  • Evaluate the results of your group coaching program, both for yourself and your members
  • Consolidate and implement your learning and plan future action steps so you can achieve the goals you set for this course

This course is broken down into 6 major modules and individual lessons to take you step-by-step through the process of creating and running an effective group coaching program. 


The modules follow a logical order, so while you can skip around if you want, it’s best to work through them one at a time.

As you go through each module, use your Action Guide to help you complete the Action Steps at the end of each.

What This Training Will Help You Achieve


  • Understand and Establish the group coaching mindset you need in order to create a profitable and thriving group program… without burning out or trying to please everyone
  • Learn How To Plan and create You results-focused group coaching program with ease and efficiency (no more late nights or last-minute “What do I do?” panic attacks)
  • Learn How To Run engaging and productive live group sessions… where members feel safe, supported, and motivated to succeed
  • Learn How To Set up the marketing essentials you need in order to make sure your group coaching program isn’t just effective, but also profitable (no more relying on just 1:1 clients)
  • Learn how to evaluate what’s working and what isn’t… both for your group members AND your own goals


The Skills You Need For Group Coaching

If you're already a skilled coach, it doesn’t mean you’re a natural at group coaching. As a group coach, you want clients to be making progress and begging you for the next group session. The skills you will learn:

  • Be able to build in engagement and accountability
  • Be able to facilitate relationships among group members
  • Be able to handle potential conflict
  • Learn how to spark conversation and exchange of ideas
  • Ensure everyone is participating in the sessions and keeping up

What's Covered:

Introduction


Start out with an overview of the course and what you will learn, so that you know what to expect and get going.


Module 1 – Why Group Coaching?


A group coaching program can eliminate business burnout, help you get exceptional results, grow your revenue, AND enable you to make a bigger impact on more people's lives.

In this module, we explore the benefits group coaching for your business. We'll help you establish a group coaching mindset for success, and guide you on how to set clear business goals that you want to achieve with a group coaching program.


Module 2 – Design Your Results-Driven Group Coaching Program


Identified the goals you want to achieve with a group coaching program. Create your Group Coaching Program Plan, including all the details of how you will structure and deliver your offer.

Lesson 1: Identify Your Audience - you'll uncover the secrets to finding the perfect audience for your program who will love and be able to afford your group coaching. 


Lesson 2: Define the Theme and Key Elements of Your Program - Learn how to pick a theme for their group coaching and create the elements that stick your clients' hearts & minds.


Lesson 3: Design Your Program Structure - Discover the number one thing  you can do to ensure that your program supports your students.


Lesson 4: Decide on Delivery and Communication Methods - choose the best delivery and communication methods for your unique coaching program audience.


Lesson 5: Create Your Coaching Content - Learn how to create high-value, low content materials that resonate with your audience. 


Module 3 – Apply Proven Group Coaching Skills to Facilitate Success

In truth locating your audience and choosing your delivery method is just the beginning. If you truly want to create a group coaching program that gets results and frees you from the grind, you have to have some skills that are unique to group coaching. The strategies and tools in Module 3 will help.

Lesson 1: Group Coaching Skills - Learn simple group coaching skills that will help facilitate the outcome, build trust and create an environment where your members feel safe, supported, and motivated.


Lesson 2: Guidelines for Running Successful Group Sessions - Learn how to plan the specifics of different types of live group sessions and deal with common pitfalls that can derail everyone's progress.


Module 4 - Marketing Your Program


Now that you have a group coaching program you’re sure will help people, you will want to get the word out and start enrolling members.  In this module learn how to set up the basics that you need in order to sell your program and attract the clients who will benefit most.


Module 5 – Evaluating Results


Once you’ve run your group coaching program, you’ll want to evaluate it to make sure that it’s meeting your business needs while achieving the goals your group members are striving for. In this module choose evaluation tools and analyze the results obtained so far.


Module 6 - Review and Refine


In this final module, learn tips that you can capitalise on your group programs. Review the course and plan future action. 


Available Inside The Dojo

  • Introduction
  • Why Group Coaching? Design Your Results-Driven Group Coaching Program
  • Apply Proven Group Coaching Skills to Facilitate Success
  • Marketing Your Program
  • Evaluating ResultsReview and Refine

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Brought to you by Digital Rapport® / Jatinder Palaha


Jatinder Palaha - Award winning IT Consultant, Digital Strategist, Author and Personal Development Ninja.


Digital Rapport® by Jatinder Palaha - Helping Entrepreneurs, Speakers, Authors, Mentors, Coaches, Facilitators, Trainers, Subject Matter Experts, grow their business online.

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