Becoming An Expert Authority In Your Respected Niche Just Became Easier!
What if you knew the steps to change your mindset about ‘selling' online? What about persuading your clients to do the same and learning to connect with people on a deeper and more meaningful level? Or how about building rapport to create trust and loyalty? Would you like to know the keys to using a customer-focused selling approach and discover a natural process to persuade customers to buy your products or services? (And did I mention with No tricks or deception involved, ever!)
If you would like to learn how to ethically connect, collaborate and grow to create deeper and meaningful connections with your clients, prospects, friends and family on an emotional level...
... then you are on the right page.
Not sure why your marketing is not working online?
Not sure how to connect with your target audience?
Are you uncomfortable with the whole concept of selling online?
Want to reduce digital noise and get focused?
In recent years, the Internet has changed the world of marketing. Marketers no longer use the same techniques today that worked yesterday. The attitudes and behaviour patterns of your customer have changed, and to be successful online you have to change with them.
In an offline situation it's you as a person who interacts with people, people buy into who you are, what you are about and what you stand for. This is how relationships are formed. And in a business situation when you can meet people's needs or solve their problems you are able to create profits to grow your business and create the life you want. So why not replicate this online? Build meaningful relationships with your clients.
The salespeople of the past saw a customer as a way to make a quick sale. The the business owner of today needs to build relationships. The goal is for the customer to see you as a trusted friend and a valuable source of information. People want to feel like part of the brands they love, rather than just a number in a company’s marketing game.
The key to building relationships well, is to focus on your customers' needs. Listen closely to them and understand their problems, desires and create loyalty and trust. You can then offer the products and services that customers are already actively seeking, rather than trying to convince them to buy products they never wanted in the first place.
Think Like a User
Learn more about you customer
Characteristics of relationship-driven marketers
Identify which areas you can demonstrate your expertise
Demonstrate And Educate
Identify areas where your customers need information about your products or services.
Use Stories to Connect
Outline a story that will help your customers relate to your business
The goal of giving that gift
Honest Sales Copy
Create authentic sales letter / copy and content
The power of audio/vidio
What social proof can you offer
Create familiarity and association
Using scarcity to increase sales
Communicating your marketing message
Courses | Resources | Worksheets
Does any of this sound familiar?
- Confused with digital marketing, and would love to have someone show you exactly what to do?
- Not sure how to setup your online business and reach your target audience?
- Is Your Current online marketing/websites not working the way you expect?
- Not sure how to get your message out there?
- Want access to help and support?
- Want an easy to follow roadmap?
If what you have read so far resonates with you and you know the knowledge you have can massively impact and serve your market in a robust and ethical way, then this is the right place for you.
Hi, my name is Jatinder Singh Palaha. I'm an Award Winning IT Consultant, Author, Digital Strategist and Personal Development Ninja. I've been a digital entrepreneur for the last 15 years, and have helped hundreds of businesses get setup online. In the process I niched into the personal development industry combining my love for technology and human potential to serve the great Authors, Entrepreneurs, Speakers, Mentors, Coaches, Facilitators and Trainers get there message out there.
In the real/offline world people build rapport with each other on a conscious and subconscious level. We like people who are like us, relate and resonate with us and to whom we are drawn towards such as people who show that they can meet our needs to help fix our problems. Offline we interact with each other, we connect, collaborate and grow using the interactions we share hence growing as a person, a business or organisation. So the question begs, how does one do this online in a virtual world and by using the internet?
In the Authority Dojo you will get access to a variety of online digital courses, workbooks and resources to help you connect, influence and persuade online:
**Coming soon - Digital S.I.M.A.C Method™ - A step by step clear business pathway covering Strategy, Implementation and Marketing to position you as the go to authority in your respected niche. Finally a way to attract and honour your core audience and increase your profits.
The Psychology of Marketing
Discover psychology principles you can use to connect with your market at each stage of the buying process – driving increased sales and lasting customer relationships.
No matter what business you are in, you need to be able to connect with your prospects and customers on an emotional level.
As It's the only way to build a lasting relationship that leads to loyal, long-term customers. However most people don't know where to start when it comes to establishing that connection and rapport, let alone how to continue connecting throughout the buying process.
With The Psychology of Marketing, you'll be able to use the basic principles of psychology to connect with your market and provide them with the type of information they need at each stage of their decision making process. Learn the basics of psychology so you can understand how your prospects and customers and connect in an ETHICAL way.
How To Connect With Your Audience Through Storytelling
Research shows that like-ability is one of the main drivers behind consumer purchase decisions. While there are many ways to make yourself ‘likeable’, a good story about yourself or your brand is one of the most distinctive and memorable methods.
“After nourishment, shelter and companionship, stories are the thing we need most in the world.” – Philip Pullman, British novelist
As the quote from Philip Pullman points out, people crave stories. And, the like-ability created by a good story has a bigger influence on the customer than any other factor. Studies show that it does this by a factor of 3 to 1 for television commercials and 2 to 1 for ads.
Stories engage a number of parts of the brain. In addition to areas dealing with language and logic, they also activate areas related to sensory stimuli. A study by the Emory Institute in Atlanta in which participants read the novel Pompeii and then had MRI scans found that the novel’s story led to increased activity in the left temporal cortex, which is one area highly associated with language. It also found that just thinking about an action triggers the same areas that performing the action does.
MORE courses added regularly
MORE courses added regularly to the Authority Dojo, to help you get ahead and stay ahead of your customers needs, so you can help your businesses thrive. We have access to researchers and authorities in all subject matters related to helping you Become the Authority in Your Niche, so sign up and stay tuned for the state of the art teachings that will help you stay at the top of your game.
If you are serious about BECOMING AN AUTHORITY IN YOUR NICHE, by learning how to connect, influence and persuade your customers to move towards MAKING YOUR BUSINESS THRIVE in an ethical, congruent and ecological way, both on- and off-line covering all aspects of your business, then simply choose your payment option and click the button below
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Get access to a free course - 'Showcase Your Expertise' and look around the site
New content, courses, workbooks and resources added regularly
Here are answers to some frequently asked questions:
If you currently have a website/online presence and are struggling to grow online. Or not sure what to do next or you are not sure how to grow your relationships then the members area will help.
You'll learn about human behaviour and hence understand how to nuture meaningful relationships.
The fact is, every business is different. Our philosophy is, the more you put in, the more you get out.
We recommend you make daily focused time and log in to regularly, follow and implement what you learn. It also depends where you are on your journey. You can access the material when you like and study it at your own pace. Then the implementation is totally in your hands.
Yes! Absolutely. Join the facebook group. Feel free to submit your questions and we’ll guide you as much as possible (Private mentoring and strategy sessions available on request))
The Digital Rapport® member access is billed on a monthly, or annual basis. Because of this we operate on a no-refund policy.
You can control your subscription from the account area. If you cancel you'll have access right up to the end of your membership period. You can pause or cancel any time.
Even if you did one of the courses inside the members area you'll get a lot of value. We endeavour to add new content regularly so being a member means you get access to it all.
And because all the content is digital there is no way to monitor how people use the content, people could download our IP so for that purpose a access fee just like netflix or amazon prime helps maintain the maintenance of the site. Should you have any further questions please do get in touch.
Once you JOIN THE AUTHORITY DOJO and START ACTING on the lessons you learn and start noticing your business start to MOVE IN THE DIRECTION YOU DESIRE, you will want to stay with the Authority Dojo and recommend it to your family and friends.
The action YOU take in your business will have a direct effect on how it grows and profits.
Although we can’t guarantee results because this is based on your commitment, action and implementation. Whether you do so or not, is entirely up to you and the action you take to secure your future as a business owner.
Brought to you by Digital Rapport® / Jatinder Palaha
Digital Rapport® by Jatinder Palaha - Helping Entrepreneurs, Speakers, Authors, Mentors, Coachs, Facilitators, Trainers, Subject Matter Experts, Internet marketers/information marketers grow their business online.
Jatinder Palaha - Award winning IT Consultant, Digital Strategist, Author and Personal Development Ninja.